insideBIGDATA: Many companies rely on teams of data analysts to uncover actionable trends in their customer data, but some organizations are realizing that transferring the knowledge gleaned from this information into an executable business strategy also requires a data scientist. While data analysts and data scientists may seem like synonyms, read this article to hear Kumaran Ponnambalam, Director of Data Science and Analytics at Transera, point out important differences.
ComputerWorld: The Internet of Things promises all kinds of wonderful scenarios for companies and their customers. But are contact centers really ready for this change? Read this article for an interesting persepctive including comments from Arnab Mishra, President and COO at Transera. Arnab states :"The reality is that call centers are absolutely not equipped for the growing influx of data created by the Internet of Things."
The Business Journals: One way business owners can improve repeat business is to use loyalty programs. There have been several studies in the last few months that showcase the value of loyalty programs for consumers and businesses. This article includes nine stats that show the value of loyalty programs in 2015.
SUNNYVALE, CA (March 11, 2015) — Transera announced today that its Customer Engagement Analyzer 2.0 has been named a Gold Stevie® Award winner in the Contact Center Solution – New Version category of the ninth annual Stevie Awards for Sales… Download PDF
Sunnyvale, Calif. (January 13, 2014) — Transera announced today that TMC, a global, integrated media company, has named Customer Engagement Analyzer 2.0 as a 2015 CUSTOMER Product of the Year Award winner. The 1.0 version won the same award… Download PDF
Sunnyvale, Calif.—November 25, 2014—A survey conducted online in November among over 2,000 U.S. adults ages 18+ by Harris Poll on behalf of Transera Inc., a company which provides data analytics for customer engagement programs, provides… Download PDF
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Transera’s Customer Engagement Analyzer 2.0 won TMC CUSTOMER Magazine's Product of the Year Award 2015. The award recognizes products and solutions that improve the customer experience in the call center, CRM, and teleservices industries.
Transera was awarded the ninth-annual Contact Center Technology Award presented by CUSTOMER Magazine. This award honors vendors and technologies that have embraced technology as a key tool for customer service excellence. This award distinguishes their success as innovators, thought leaders, and market movers in the contact center and customer care industries.
“The 15th Annual CRM Excellence Awards has recognized Transera for being a true CRM partner to its customers and clients,” said Rich Tehrani, TMC’s CEO and Group Editor-in-Chief.“Transera has demonstrated to the editors of CUSTOMER magazine that their Customer Engagement Analyzer improved the processes of their clients’ businesses by streamlining and facilitating the flow of information,” added Tehrani.